Video Ads Bring Your Business Story to Life!!
Here are 5 quick tips to keep in mind....
Keep It Short: Make your video length 15 seconds or less!!...that way people are more likely to watch until the end.
Capture Attention Quickly: Put the most compelling part of your video at the very beginning to grab interest...Within the first 3 seconds.
Use Vertical Videos: Most people hold their phones vertically...so, create your vid in vertical (portrait) mode.
Feature Your Product or Brand Message EARLY: Just as you want to capture attention quickly, showcase your brand identity right away so people see and remember it.
Design for Sound Off: People choose to watch videos with sound off in many situations, such as in public places. Use text and graphics and use captions whenever possible.
Louie Bischoff - Owner
Louie lives in the Phoenix, AZ area. She has had the opportunity for work directly with Facebook/Instagram in their SMB Advertising Area - where she learned many tips & tricks to make the 'algorithm your friend' for ads!! She has had her own marketing business with small business clients located throughout the world on-and-off since 2006, with an emphasis on Social Media Marketing and Marketing Strategy, Louie has her MBA in International Marketing from Thunderbird School of Global Management. Prior to focusing on Digital Advertising she built a career in the consumer product industry as a Product Manager. Louie was an award-winning adjunct faculty member at Thunderbird Graduate School where she has taught Business Communication/ Business Writing classes. She also lived overseas in Taipei, Taiwan for six years while teaching business communications with international companies. In addition to her MBA in International Management, she has her BA in Broadcast Journalism/English (minor) from the University of Arizona. Louie has two teen-age sons.
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