Tip #10: Add Movement Movement stands out in News Feed
People inherently pause a little longer on video vs still image
Movement (i.e. video) drives MORE clicks on ads vs still images (Video: 59%. Images:30%. N/A: 10%)…Creating a higher CTR (click-thru-rate) is important
Facebook is the MOST IMPORTANT SOCIAL MEDIA PLATFORM for marketers worldwide…Use these 10 Tips to improve your FB Ad Creative & You WILL see more return on your FB Ad Spend $$
Louie Bischoff - Owner
Louie lives in the Phoenix, AZ area. She has had the opportunity for work directly with Facebook/Instagram in their SMB Advertising Area - where she learned many tips & tricks to make the 'algorithm your friend' for ads!! She has had her own marketing business with small business clients located throughout the world on-and-off since 2006, with an emphasis on Social Media Marketing and Marketing Strategy, Louie has her MBA in International Marketing from Thunderbird School of Global Management. Prior to focusing on Digital Advertising she built a career in the consumer product industry as a Product Manager. Louie was an award-winning adjunct faculty member at Thunderbird Graduate School where she has taught Business Communication/ Business Writing classes. She also lived overseas in Taipei, Taiwan for six years while teaching business communications with international companies. In addition to her MBA in International Management, she has her BA in Broadcast Journalism/English (minor) from the University of Arizona. Louie has two teen-age sons.
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