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The Elements of Great Branding with Jess Adanich

Writer: Barb FerrignoBarb Ferrigno

Jim Cermak


Branding Expert Jess Adanich, CEO and Founder of DesignPod Studio, discusses many aspects of branding and why it is so important for your event, your show booth, and your company! She answers questions like:

  • What makes up the Best Brands?

  • Why is branding important?

  • What makes a successful brand?

  • What should one do to have a strong brand?

Invest time and money in solid and consistent branding. It will pay off in the end. Be consistent in marketing, messaging, and visuals.

Get a FREE 1-HOUR Consultation to discuss Your Brand!

  • Email hello@designpod.studio

  • Write “Trade Show University” in the subject line

For more information, visit their website at designpod.studio


About the author, Jim Jim Cermak has over 25 years of marketing, consulting, and training experience, and has planned and worked hundreds of Trade Shows. He gets a little overly excited about Trade Shows, and puts that passion into helping companies get better results!





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Barb Ferrigno, Concept Marketing Group

We are passionate about our marketing. We've seen it all in our 46 years - companies come and go but the businesses that are consistent, steady, and have a goal are the companies that succeed. We work with you to keep you on track, change with new technologies and business strategies, and, most importantly, help you to succeed. It's not always easy, and it's a lot of hard work but the rewards are well worth the effort. 

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