When you enable the registration page for your webinar, you can track all registration activity daily to ensure you are on track to maximize attendance. Here are some tips for success:
Do
Make it easy for them to register for the webinar
Insert your branding and imagery to excite and engage your audience
Include a concise expression or concise summary of the invitation on the landing page
Don’t
Make it look overtly like a sales pitch by including an oversized company logo
Ask too many non-essential or sales-like questions such as When do you plan to make a purchase?
Repeat all the same information as on the invitation
Include extra offers or incentives that take them away from the registration page as you run the
risk they will forget to return and actually register!
For more information on this topic, check out my free eBook, WebinarReady
Here’s to your webinar success!
Mike
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