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Revealed: The best time to begin planning for a Trade Show

Writer: Barb FerrignoBarb Ferrigno

Updated: Jul 10, 2024




A question I get from businesses all the time is... How far in advance should I begin planning for my next Trade Show? The best answer is you should have started already!   The second best answer is Right Now! Okay...maybe that wasn't the answer you were looking for.  Here's the deal...you want to give yourself as much time as possible in your planning to allow for delays, redo's, and of course the unexpected.


 And if you are having a new display built, or graphics printed, or imprinted promo items, you want to make sure you give your team and your vendors more than enough time to get everything done and back to you.


This will allow you to minimize pressure and stress for everyone involved! But what if you have a tight time window? 


What if you lost track of time and your show is coming up quick? First...don't panic!  Contact your vendors, explain your situation and timelines, and ask them for advice and solutions.  They may have a solution for you which you never would have known about that can meet your needs!


Want some professional guidance at no cost??I'd be happy to jump on a 15-minute Discovery Call with you!  Go over to my Services page to see the services offered, and while there click on the big blue "Book My Discovery Call" button!


And if you want to make sure you get started on the way to MORE QUALIFIED LEADS, check out this video on How to Dramatically Increase Leads through Tip Stacking!  It contains the tips I use with my clients to get 150% increase in leads!Let me know if there is anything else I can help you with!  Here's to your next Show being your Best Show Ever! 

Jim

Jim CermakHost & Trade Show Coach jim@tradeshowu.biz  

1 Comment


Steele Nickle
Steele Nickle
Aug 28, 2024

It contains the tips I use with my clients to get 150% increase in slope leads!


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Barb Ferrigno, Concept Marketing Group

We are passionate about our marketing. We've seen it all in our 46 years - companies come and go but the businesses that are consistent, steady, and have a goal are the companies that succeed. We work with you to keep you on track, change with new technologies and business strategies, and, most importantly, help you to succeed. It's not always easy, and it's a lot of hard work but the rewards are well worth the effort. 

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