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Writer's pictureBarb Ferrigno

I Was An Imposter….


I know that you've heard this phrase a million times… People want to do business with people! When I first began being on Social Media as a 'business person' (not just for personal reasons), I felt goofy, awkward, silly, ridiculous & I felt like I was an imposter. Can you relate to any of these feelings? For me, and I know that the same is true for lots of other people too, the only way that I got more comfortable was simply by doing it. Today, people know me as the authentic person that I am - I AM goofy. I AM awkward. I AM silly. I AM ridiculous. However, I AM NOT an imposter...and neither are you.....We're all human and want to connect w/ each other. How the heck though, are we supposed to create that personal feel through social media? Here's how:

  • Tell stories.

  • Show pictures and videos.

  • Make your business social media account have a personal feel.

Next Right Thing Marketing Solutions Summer Video Package is 50% OFF! We are here to tell your story, show videos & make your social media account have a personal feel via our 4-video-done-for-you package. Video increases engagement 70% - that means more sales, leads, conversions for you! With that being said, let's chat & brainstorm together on your video strategy. Schedule a FREE strategy call w/me and you WILL HAVE 3-4 actions that you can take IMMEDIATELY to begin getting more sales, leads, and conversions.





Louie Bischoff - Owner Louie lives in the Phoenix, AZ area. She has had the opportunity to work directly with Facebook/Instagram in their SMB Advertising Area - where she learned many tips & tricks to make the 'algorithm your friend' for ads!! She has had her own marketing business with small business clients located throughout the world on and off since 2006, with an emphasis on Social Media Marketing and Marketing Strategy, Louie has her MBA in International Marketing from Thunderbird School of Global Management. Prior to focusing on Digital Advertising, she built a career in the consumer product industry as a Product Manager. Louie was an award-winning adjunct faculty member at Thunderbird Graduate School where she has taught Business Communication/ Business Writing classes. She also lived overseas in Taipei, Taiwan for six years while teaching business communications with international companies. In addition to her MBA in International Management, she has her BA in Broadcast Journalism/English (minor) from the University of Arizona. Louie has two teenage sons.

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