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Writer's pictureBarb Ferrigno

Deep Connection & Trust


Have you ever been told a story where you had to wait and guess what the message or the moral of the story was?

The same concept applies to video content!

If you really want to connect with users, you need to tell a clear story… YOUR STORY!

Leave no room for guesswork from your audience.

Video storytelling guides your viewers through some type of relatable narrative that can

appeal to their pain points, which ignites an emotional connection, and presents a satisfying solution.

Get your message across and build that deeper connection and trust with your audience.

Need some ideas/inspiration?

Here are 5 STORYTELLING IDEAS:

  1. Educational

  2. Emotional

  3. Entertainment

  4. Promotional

  5. Documentary






Louie Bischoff - Owner Louie lives in the Phoenix, AZ area. She has had the opportunity to work directly with Facebook/Instagram in their SMB Advertising Area - where she learned many tips & tricks to make the 'algorithm your friend' for ads!! She has had her own marketing business with small business clients located throughout the world on and off since 2006, with an emphasis on Social Media Marketing and Marketing Strategy, Louie has her MBA in International Marketing from Thunderbird School of Global Management. Prior to focusing on Digital Advertising, she built a career in the consumer product industry as a Product Manager. Louie was an award-winning adjunct faculty member at Thunderbird Graduate School where she has taught Business Communication/ Business Writing classes. She also lived overseas in Taipei, Taiwan for six years while teaching business communications with international companies. In addition to her MBA in International Management, she has her BA in Broadcast Journalism/English (minor) from the University of Arizona. Louie has two teenage sons.

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