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Creating Memorable Experiences with Lynn Edwards

Writer: Barb FerrignoBarb Ferrigno



Jim Cermak


With all the exhibits at a trade show, how do people remember your exhibit? Create a memorable experience and you will stand out! To talk about this topic is Lynn Edwards, owner of Proper Planning! Lynn brings over 30 years and a wealth of experience in event management. Lynn and her team provide a comprehensive and efficient method for producing innovative events across the country.


Lynn is experienced in overall event strategy, creative event design, event marketing, sponsorship development, contract negotiations, vendor management, and overall meeting production.


Lynn says it is time for Re-imaging Trade Show Experiences!

She answers these powerful questions:

  • What is the biggest change you expect coming out of Covid for Trade Show experiences?

  • How has the virtual event impacted in-person events moving forward?

  • What new opportunities will exist as we move into the hybrid event?

There is a window here and now to re-image how we do Trade Shows, don’t miss it.


Connect with Lynn Edwards:

Email: lynn@properplanningteam.com

Website: https://www.properplanningteam.com/

LinkedIn: https://www.linkedin.com/in/lynn-edwards-20155b4/



About the author, Jim Jim Cermak has over 25 years of marketing, consulting, and training experience, and has planned and worked hundreds of Trade Shows. He gets a little overly excited about Trade Shows, and puts that passion into helping companies get better results!


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Barb Ferrigno, Concept Marketing Group

We are passionate about our marketing. We've seen it all in our 46 years - companies come and go but the businesses that are consistent, steady, and have a goal are the companies that succeed. We work with you to keep you on track, change with new technologies and business strategies, and, most importantly, help you to succeed. It's not always easy, and it's a lot of hard work but the rewards are well worth the effort. 

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