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10 TikTok Marketing Tips . Tip #1 Video Length

Writer's picture: Barb FerrignoBarb Ferrigno



by Louie Bischoff


One of the most frequent questions that I get asked is...."What is the Best Length for a TikTok Video?"

Here are a couple of Key Things to Know:

  • The MAXIMUM length is 10 minutes for TikTok

  • You should aim for brevity, tho

  • Best video length should be 7-15 seconds

  • Your best bet would be to hover around 15 seconds - which is just enough time to hook a viewer & keep their attention

  • A short window allows for strong watch time and video completion numbers.

So, remember, to keep it short.

Here's a visual from another marketer who watched the Top 100 TikTok Vids.

The average length was 15.6 seconds.



(Research done by Dan Slee)

FREE WEBINAR: 5 Quick Steps to Increase Sales Using Video. Thursday, April 28, 2022. 11:00a PT Learn About: TikTok Videos & Instagram Reels. Content Creation. Posting to Social Media ++

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Barb Ferrigno, Concept Marketing Group

We are passionate about our marketing. We've seen it all in our 46 years - companies come and go but the businesses that are consistent, steady, and have a goal are the companies that succeed. We work with you to keep you on track, change with new technologies and business strategies, and, most importantly, help you to succeed. It's not always easy, and it's a lot of hard work but the rewards are well worth the effort. 

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