How IoT Affects Marketing
Over the last couple of years, the Internet of Things (IoT) crawled its way deep into the core of the modern business world and...
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Articles Library
Welcome to our Article Library. You'll find articles on a variety of topics including business, direct mail,
email, lead generation, marketing, social media, and more. Come back often as we are adding content on
daily basis.
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Barb Ferrigno
Jan 25, 20224 min read
What You Need To Consider Before Buying New Equipment For Your Business
Buying equipment for your business means spending a large amount of money to ensure operations run smoothly. Most small businesses don’t...
28 views
Barb Ferrigno
Jan 25, 20224 min read
How Can Digital Marketing Help Your Law Firm To Grow?
Introduction Unlike traditional advertising, digital marketing offers various opportunities to an organization to promote its business....
19 views
Barb Ferrigno
Jan 23, 202212 min read
Helping your clients adapt & stay open during uncertain times
by Andy McIlwain Local small businesses bear the brunt of times like these. 27% of American small business owners believe that COVID-19...
14 views
Barb Ferrigno
Jan 23, 20224 min read
8 top donation plugins for WordPress websites
by Erik Deckers COVID-19 is putting the pinch on a lot of small businesses, nonprofits and houses of worship. Some small businesses...
12 views
Barb Ferrigno
Jan 23, 20223 min read
3 low-cost marketing trends for the new normal
by Kevin Wood This article originally published on GoDaddy’s OpenWeStand.org website. COVID-19 has changed how we live, work and relate....
4 views
Barb Ferrigno
Jan 23, 20225 min read
Creating a business budget plan for emergencies
by Eric Rosenberg If you run a small business or side hustle, what would you do if an unexpected emergency impacted your business? These...
8 views
Barb Ferrigno
Jan 23, 202210 min read
Build and use your ideal customer profile and personas
by Brandi Johnson One of the first questions that a marketing or business consultant will ask you is, “What is your target market? Have...
4 views
Barb Ferrigno
Jan 23, 20226 min read
5 business ideas for post-pandemic needs
by Marcus Cook It wouldn’t be an overstatement to say that the consequences of the COVID-19 pandemic have been devastating. From health...
13 views
Barb Ferrigno
Jan 23, 20224 min read
10 ways to create better predictability in customer service
by Brett Farmiloe Creating predictability in customer service is one of the most challenging things to do for small business owners. It’s...
23 views
Barb Ferrigno
Jan 23, 20224 min read
5 benefits of Microsoft Outlook email for entrepreneurs
When you’re running a business, image is important. One of our first instincts as human beings is to judge what we see. Perception is...
2 views
Barb Ferrigno
Jan 23, 20226 min read
5 tips to speed up a WordPress website
by Emaad Paracha Whenever websites are designed and developed, there are several important factors that go into them, from the theme and...
6 views
Barb Ferrigno
Jan 22, 20224 min read
How to Form Stronger Relationships With Your Supervisors
The relationship between the boss and the employee is incredibly important for everyone involved. It allows team members to make...
9 views
Barb Ferrigno
Jan 22, 20224 min read
How to Create the Best Workplace for Your Organisation to Thrive
A thriving workplace can take on various forms in different environments. In general, it means having employees who enjoy and engage with...
8 views
Barb Ferrigno
Jan 21, 20224 min read
10 on page optimisation tips
There is no doubt that on-page optimization is one of the most important things you can do when it comes to ranking in Google. It is...
31 views
Barb Ferrigno
Jan 21, 20222 min read
Why the links between Marketing & Human Resources is so Important
Human Resources is definitely one of the most important department inside a firm. The larger a company is, the more crucial it becomes to...
6 views
Barb Ferrigno
Jan 19, 20226 min read
Shopify vs. Shopify Plus: Everything You Need to Know About Them
Shopify is a massive ecommerce platform that makes launching and growing an ecommerce store quick and user-friendly. Everyone from...
13 views0 comments
Barb Ferrigno
Jan 16, 20224 min read
How Trade Finance is Helping Small Businesses to Grow Fast
Trade Finance offers a solution for bridging the financing gap between paying exporters upfront and importers receiving and selling the...
41 views
Barb Ferrigno
Jan 11, 20223 min read
5 Marketing Skills to Consider for your Acting Career
Marketing yourself as an actor can get extremely tiring, especially in the early stages where you do not know what you are supposed to...
11 views
Barb Ferrigno
Jan 11, 20223 min read
5 Ways to Improve Your Business' Financial Strategies
Businesses establish financial strategies to help them budget their money, plan around their resources, and ensure they make some...
45 views
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