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Articles Library
Welcome to our Article Library. You'll find articles on a variety of topics including business, direct mail,
email, lead generation, marketing, social media, and more. Come back often as we are adding content on
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Barb Ferrigno
Apr 25, 20224 min read
Answering YOUR Burning Questions! Listener Q&A #1
Jim Cermak TradeShowU.biz Episode 012 – Answering YOUR Burning Questions – Qualified Leads, Getting the Most of Your Staff, & Follow-Ups...
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Barb Ferrigno
Apr 25, 20221 min read
From Broadway to Event Host & Emcee – with Wendee Lee Curtis
Jim Cermak TradeShowU.biz A question Show Producers and Organizers wrestle with all the time is…Should we have a Host or Emcee for our...
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Barb Ferrigno
Apr 25, 20221 min read
Behind the Scenes at Major Events with International Emcee Maciej Kautz
Jim Cermak TradeShowU.biz Today’s guest is going to bring you behind the scenes for major events both virtual and live. His name is...
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Barb Ferrigno
Apr 25, 20222 min read
Giving Presentations that SIZZLE – Top Tips from Bridgett McGowen
Jim Cermak TradeShowU.biz Episode 027 – Giving Presentations that SIZZLE – Top Tips from Bridgett McGowen Bridgett is an award-winning...
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Barb Ferrigno
Apr 25, 20224 min read
Using the Power of Improv at Trade Shows PART 2 – with Roger Miller of Tues@7
Jim Cermak TradeShowU.biz Episode 010 – Using the Power of Improv at your Trade Shows (Part 2) – Interview with Roger Miller of Tues@7...
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Barb Ferrigno
Apr 25, 20224 min read
Using the Power of Improv and Creativity – with Roger Miller of Tues@7 – Part 1
Jim Cermak TradeShowU.biz Episode 009 – Using the Power of Improv at your Trade Shows (Part 1) – Interview with Roger Miller of Tues@7...
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Barb Ferrigno
Apr 25, 20222 min read
10 TikTok Marketing Tips . Tip #1 Video Length
Jim Cermak TradeShowU.biz One of the most frequent questions that I get asked is...."What is the Best Length for a TikTok Video?" Here...
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Barb Ferrigno
Apr 24, 20221 min read
Google Business Profile Strategies for Events – with Heather Taylor
Jim Cermak TradeShowU.biz Are you maxing out your Google Business Profile? Formerly known as Google My Business, your Google Business...
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Barb Ferrigno
Apr 24, 20222 min read
Converting Leads from Events thru your Website – with Toccara Karizma
Jim Cermak TradeShowU.biz How many businesses are effectively driving trade show attendees – whether in-person or virtual – to their...
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Barb Ferrigno
Apr 24, 20221 min read
The Secret behind Facebook Ads in Lead Gen – with Chuck Sharpsteen
Jim Cermak TradeShowU.biz Chuck Sharpsteen, the owner of Whiskey Neat Digital Marketing, is a former marketing agency ‘Tech-Guy’ turned...
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Barb Ferrigno
Apr 24, 20221 min read
Drive People to your Virtual Events using Funnels – with Cory E Carter
Jim Cermak TradeShowU.biz What are Funnels and how can they be a secret weapon in driving traffic to your webinars and virtual events?...
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Barb Ferrigno
Apr 24, 20221 min read
Going LIVE & other Virtual Tools from Big Brands – with Ben Thomas of MarketScale
Jim Cermak TradeShowU.biz Ben Thomas currently serves as the Sr. Director of Publishing for MarketScale, a B2B publisher and strategic...
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Barb Ferrigno
Apr 24, 20223 min read
LinkedIn Mastery for Shows & Events – with Heather Taylor
Jim Cermak TradeShowU.biz Ep. 023: LinkedIn Mastery for Businesses and Trade Shows! With Heather Taylor ———————————————- SPECIAL PROMO...
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Barb Ferrigno
Apr 24, 20222 min read
Tips on Picking Promo Items Post-Pandemic – with The Promo Guy Swire Ho
Jim Cermak TradeShowU.biz Live events are back! Should you buy the same promo items you did in the past? What has changed, and what are...
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Barb Ferrigno
Apr 24, 20225 min read
11 Giveaway Tips to Save Money & Get Results
Jim Cermak TradeShowU.biz Episode 21 – 11 More Giveaway Tips & Tricks to save money and get customers! We just recently had an interview...
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Barb Ferrigno
Apr 24, 20225 min read
Using Giveaways & Promo Items for Powerful Results! With Promo Guy Anthony Gaudio
Jim Cermak TradeShowU.biz Ep. 018: Using Giveaways & Promo Items for Powerful Results! With Anthony Gaudio We see promo items in every...
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Barb Ferrigno
Apr 24, 20222 min read
How to Guarantee Success for Your Show Experience – Lydia Sugarman
Jim Cermak TradeShowU.biz The experience we have and the experience we put our attendees, exhibitors, and sponsors through are more...
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Barb Ferrigno
Apr 24, 20222 min read
Priming Your Audience for Your Message using Play – with Paul Miller & Dawn Daria
Jim Cermak TradeShowU.biz It’s one thing to be branding your business, but if you want effectiveness you have to make sure your audience...
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Barb Ferrigno
Apr 24, 20221 min read
Creating Memorable Experiences with Lynn Edwards
Jim Cermak TradeShowU.biz With all the exhibits at a trade show, how do people remember your exhibit? Create a memorable experience and...
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Barb Ferrigno
Apr 24, 20221 min read
The Power of Building Communities in Business – with Don Browne
Jim Cermak TradeShowU.biz Every business can benefit from building a Group, Community, or Tribe – also known as a raving fan base. And it...
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