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Articles Library
Welcome to our Article Library. You'll find articles on a variety of topics including business, direct mail,
email, lead generation, marketing, social media, and more. Come back often as we are adding content on
daily basis.
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Barb Ferrigno
Jul 10, 20235 min read
The Top 5 Ways to Encourage Teamwork and Collaboration Within Your Company Culture
A company’s success is not solely dependent on individual efforts but on the collective work of a team. Teamwork and collaboration are...
6 views0 comments
Barb Ferrigno
Jul 10, 20233 min read
Chris Dyer on leadersHum’s Powerlist Top 50 Biggest Voices in Leadership in 2023
Numerous amazing resources are available to new and established leaders who want to practice and grow their leadership skills and...
1 view0 comments
Barb Ferrigno
Jul 10, 20236 min read
Fostering a Culture of Resilience: Strategies for Managing Stress in the Modern Workplace
Stress has become an inevitable part of modern-day work culture. In the fast-paced and ever-evolving business world, employees are often...
19 views0 comments
Barb Ferrigno
Jul 10, 20236 min read
Best Practices for Conducting Employee Performance Evaluations and Feedback
Employee performance evaluations and feedback are essential to managing a business, yet they can be stressful for managers and employees....
1 view0 comments
Barb Ferrigno
Jul 10, 20236 min read
How AI Can Help Small Businesses Compete with Larger Companies
Many people see AI as a threat to the little guy, but how can it help? Big businesses have more resources to spend, giving them leeway...
2 views0 comments
Barb Ferrigno
Jul 10, 20236 min read
The Power of Empathy in Leadership: Building Stronger Teams and Better Businesses
“Empathy” has become a bit of a buzzword in the past few years. People include it with terms like compassion and emotional intelligence,...
5 views0 comments
Barb Ferrigno
Jul 10, 20236 min read
Leadership in Times of Crisis: Strategies for Leading Teams Through Uncertain Times
In today’s world, Crisis Leadership is essential. The world has faced various challenges that have required leaders to step up and...
2 views0 comments
Barb Ferrigno
Jul 10, 20237 min read
Team Building Activities: 5 Fun and Effective Ways to Build Trust and Improve Collaboration
If the phrase “team building activities” sends a shiver down your spine, you’re not alone. Often activities planned to build trust and...
15 views0 comments
Barb Ferrigno
Jul 10, 20236 min read
The Future of Work: How Remote Work is Changing the Business Landscape
How we work has been rapidly changing, and that will only continue. One of the biggest drivers of this change is remote work. Remote...
2 views0 comments
Barb Ferrigno
Jul 10, 20232 min read
Did You Pick up the right one??
Picking the Right Username One of the first things most people see when visiting an account is the username. When determining your TikTok...
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Barb Ferrigno
Jul 10, 20232 min read
How Small Businesses Can Make The Most Of Customer Data
Small businesses are increasingly turning to customer data as a strategic tool to drive growth and enhance their competitive edge in the...
43 views0 comments
Barb Ferrigno
Jul 10, 20233 min read
Tips for Organizing and Decluttering Your Home
Maintaining an organized and clutter-free home can have numerous benefits, including reduced stress, increased productivity, and enhanced...
3 views0 comments
Barb Ferrigno
Jul 10, 20233 min read
Unleashing the Power of PPC: Exploring its Modern Importance
In today's digital landscape, businesses face fierce competition for online visibility and customer engagement. Pay-Per-Click (PPC)...
8 views0 comments
Barb Ferrigno
Jul 10, 20233 min read
Navigating the Complexities of PPC: Key Challenges and Solutions
Pay-per-click (PPC) advertising has become a cornerstone of digital marketing strategies, allowing businesses to drive targeted traffic...
28 views0 comments
Barb Ferrigno
Jul 10, 20233 min read
Unleash the Full Potential of Your Ads: Google Ads' Automated Bidding
In the fast-paced world of digital advertising, efficiency, and effectiveness are paramount. Advertisers are constantly seeking ways to...
6 views0 comments
Barb Ferrigno
Jul 6, 20232 min read
Common Real Estate ProjectManagement Mistakes To Avoid
Real estate is growing rapidly, and even one mistake can lead to poor results. People are taking every possible step to keep their...
42 views0 comments
Barb Ferrigno
Jul 6, 20235 min read
A Guide on the Cost of Designing and Developing Your Mobile App
Source: Unsplash When contemplating the development of a mobile application, one of the primary considerations is the associated cost....
26 views0 comments
Barb Ferrigno
Jul 5, 20232 min read
Guests like This is why people Listen!!
Hopefully, my podcast is leading you to greater freedom in Trade Shows! (whatever that means for you...) There's no better way to...
4 views0 comments
Barb Ferrigno
Jul 5, 20232 min read
Waaaay more powerful than Social Media
Have you ever gotten frustrated with the engagement on your social media posts? Seems like one day you put up a post and get hundreds of...
3 views0 comments
Barb Ferrigno
Jul 5, 20234 min read
Creating a Winning Pitch: How to Attract Private Equity Investors to Your Business
Image Source Private equity investors can provide an invaluable source of capital for small businesses looking to scale and grow. Not...
15 views0 comments
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