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Articles Library
Welcome to our Article Library. You'll find articles on a variety of topics including business, direct mail,
email, lead generation, marketing, social media, and more. Come back often as we are adding content on
daily basis.
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Barb Ferrigno
Jun 9, 20222 min read
What Are You Waiting For!?
Thinking about starting a YouTube channel for your business? NRT is here to encourage you to GO FOR IT!!! (whoot! whoot!...NRT can help...
3 views
Barb Ferrigno
Jun 7, 20222 min read
Increase Engagement on Video Posts 70%
Here are 3 Easy Actions that you can take to support your SEO. (1) CLOSED CAPTIONING: Regarding your video content, the use of closed...
3 views
Barb Ferrigno
Jun 6, 20222 min read
(7/7) NRT's Video Tips. 7 Reasons Why Authenticity Matters. #7 Your Voice
Authentic video content can consist of a variety of different things: trends, music, etc. Your brand’s video content should stay...
4 views
Barb Ferrigno
Jun 3, 20221 min read
(6/7) NRT's Video Tips. 7 Reasons Why Authenticity Matters. #6 NOT Perfect
Video content creation seems like a daunting task, but it doesn’t need to be! Today’s video consumers value simplicity and authenticity…...
3 views
Barb Ferrigno
Jun 2, 20222 min read
(5/7) NRT's Video Tips. 7 Reasons Why Authenticity Matters. #5 Add Value
One of the best ways to show up authentically in your video content is CREATING VIDEOS THAT HAVE VALUE, rather than just selling your...
3 views
Barb Ferrigno
Jun 1, 20222 min read
(4/7) NRT's Video Tips. 7 Reasons Why Authenticity Matters. #4 It's NOT About You
What exactly does your audience want from your video content? Great question… I'm glad you asked.....Here's my answer... Don't assume...
3 views
Barb Ferrigno
May 31, 20222 min read
(3/7) NRT's Video Tips. 7 Reasons Why Authenticity Matters. #3 Be Real
Guess what?! Your brand’s VIDEO CONTENT does not have to be a Hollywood film production! No stylists… No director… No production crew… No...
6 views
Barb Ferrigno
May 30, 20222 min read
(2/7) NRT's Video Tips. 7 Reasons Why Authenticity Matters. #2 B Tru 2 U
Not sure where to start when CREATING AUTHENTIC VIDEOS for your brand? Well, it all starts with YOU & YOUR BRAND! Here are 4 KEY...
4 views
Barb Ferrigno
May 30, 20222 min read
(1/7) NRT's Video Tips. 7 Reasons Why Authenticity Matters. #1Human Connection
In video content creation, authenticity creates a personal affinity and deeper connection between your brand and your audience…the Human...
2 views
Barb Ferrigno
May 25, 20222 min read
Make The Most Of Your Company’s Social Media
Social Media Marketing Ideas For Your Company Social media is a potentially extremely powerful marketing tool. But how do you make the...
21 views
Barb Ferrigno
May 17, 20223 min read
10 TikTok Marketing Tips: #10 Have Fun!
It has been fantastic hearing from so many small business owners over the past few weeks…a lot of excitement re. using video to grow...
3 views
Barb Ferrigno
May 16, 20222 min read
10 TikTok Marketing Tips: #9Types of TikTok Paid Ads
WHEW! TikTok Marketing Tip #8, which was sent out previously, relating to 'Why Advertise on TikTok', stirred up a lot of interest. FYI:...
3 views
Barb Ferrigno
May 13, 20224 min read
Social Media And The Need To Believe
by Peter Sucio While it is still easy to spot the "fake news" in the checkout aisle at the grocery store, it is a lot harder online...
5 views
Barb Ferrigno
May 13, 20222 min read
10 TikTok Marketing Tips: #8 WHY Advertise on TikTok
As you may or may not know, I used to be an Advertising Account Manager for Meta, Inc (Facebook, Inc) for almost 3 years. In that role, I...
4 views
Barb Ferrigno
May 12, 20222 min read
10 TikTok Marketing Tips: #7 Balancing Entertainment & Promotion
When using TikTok for your business, the goal is to make a connection with your customers with the value of your content. The 2 Main...
8 views
Barb Ferrigno
May 11, 20222 min read
10 TikTok Marketing Tips . Tip #1 Video Length
One of the most frequent questions that I get asked is...."What is the Best Length for a TikTok Video?" Here are a couple of Key Things...
1 view
Barb Ferrigno
May 10, 20222 min read
10 TikTok Marketing Tips. #6 Captions ARE Important
One of the main aspects of memorable social media content is VALUE!.... I know, I know it's ALWAYS about being able to deliver 'Value' to...
3 views
Barb Ferrigno
May 5, 20222 min read
10 TikTok Marketing Tips. Tip #5 Size Matters
I wanted to send out a quick tip for today.....This one is about the Size of the TikTok Video . Top 6 Tech Aspects of TikTok Videos...
1 view
Barb Ferrigno
May 2, 20223 min read
Social Media Marketing Is Costly and Far Less Effective Than It Once Was. Here's What to Do Instead
Bullish founders Michael Duda and Brent Vartan suggest alternative strategies that will attract more loyal customers. Once upon a time,...
1 view
Barb Ferrigno
Apr 29, 20223 min read
10 TikTok Marketing Tips. Tip #4 Redefining Authenticity
Redefining Authenticity I'm going to be bold, and start out by saying that TikTok IS redefining the term 'authenticity'. I have been...
5 views
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