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Articles Library
Welcome to our Article Library. You'll find articles on a variety of topics including business, direct mail,
email, lead generation, marketing, social media, and more. Come back often as we are adding content on
daily basis.
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Barb Ferrigno
Jul 29, 20225 min read
How to Fix Social Media Mistakes That Can Harm Your Startup
By: Sarah Ann In today’s digital era, social media is an indispensable tool that no single company can go without. If you own a business,...
8 views
Barb Ferrigno
Jul 29, 20224 min read
5 Ways to Stay in Your Customers Hearts & Minds Using Social Science
By: Nancy Harhut Maybe it’s because my drink of choice is rum and diet. Maybe it’s because I was in Sydney to keynote a conference on...
2 views
Barb Ferrigno
Jul 29, 20222 min read
Deeper Connection
by Louie Bischoff Have you ever been told a story where you had to wait and guess what the message or the moral of the story was? The...
4 views
Barb Ferrigno
Jul 29, 20222 min read
5 EASY WAYS To REPURPOSE
So, you've decided to start CREATING LONG FORM VIDEO CONTENT FOR YOUR BUSINESS… Wonderful! REMINDER: You can REPURPOSE your long-form...
3 views
Barb Ferrigno
Jul 27, 20222 min read
What Time Is It?
by Louie Bischoff For long-form videos (2mns 30 secs < 10+ mins), TIMESTAMPS are suggested to be used to help improve your search engine...
5 views
Barb Ferrigno
Jul 26, 20222 min read
Short or Long?
by Louie Bischoff So, we finally convinced you to use video content for your business, huh? (winky face) Now that you're on board, did...
3 views
Barb Ferrigno
Jul 25, 20222 min read
DYK the 3 Secret Weapons of Vid Content?
by Louie Bischoff We're going to talk about 3 SECRET WEAPONS OF VIDEO CONTENT that can really boost your search engine optimization or...
6 views
Barb Ferrigno
Jul 25, 20222 min read
Increase Engagement on Video Posts 70%
by Louie Bischoff Here are 3 Easy Actions that you can take to support your SEO. (1) CLOSED CAPTIONING: Regarding your video content, the...
7 views
Barb Ferrigno
Jul 23, 20222 min read
Are You Ready to Convert!?
by Louie Bischoff Let's talk about some of the BENEFITS OF USING VIDEO CONTENT on your social media platforms and your website for your...
2 views
Barb Ferrigno
Jul 21, 20224 min read
How to Succeed on Social Media By Using Your Competitors
By Christopher Tompkins Social media marketing can all be a bit of a haze, especially if you're going into it with an untrained eye. Your...
6 views
Barb Ferrigno
Jul 21, 20225 min read
4 Social Media Tweaks to Make a Big Impact on Your Marketing
By Kevin Leyes Building an engaged social media following is a crucial aspect of any business's marketing strategy. For a modern...
6 views
Barb Ferrigno
Jul 21, 20223 min read
How Travel and Tourism Brands Can Leverage Social Media to Attract New Customers
By Jonathan Riff Social media is one of the most effective ways to attract new customers for any brand, but the travel and tourism...
3 views
Barb Ferrigno
Jul 21, 20223 min read
5 Social Media Marketing Tips to Boost Your Sales
By Ademola Alex Adekunbi Over the past few years, social media has grown exponentially from something only the geeky boys and girls in...
10 views
Barb Ferrigno
Jul 21, 20222 min read
I've Got the Key to Unlock Your Sales
by Louie Bischoff How do you know what your audience is searching for online? And how do you craft your videos to hit these target...
1 view
Barb Ferrigno
Jul 21, 20222 min read
Amorous Algorithms
By Louie Bischoff If you aren’t already, the time to start doing video content for your business is NOW! WHY!!!? Because the social...
2 views
Barb Ferrigno
Jul 14, 20223 min read
The Valuable Lesson I Learned from Babysitting
by Louie Bischoff My 1st babysitting experience taught me a valuable lesson. I was 12 & was watching a family friend’s 4yr old, while...
5 views
Barb Ferrigno
Jul 14, 20222 min read
I was the BEST Appointment Setter
I remember taking a job right after graduation at a call center for ‘home water treatment systems'… glamorous, right? It was an...
1 view
Barb Ferrigno
Jul 14, 20222 min read
6 Tips for Using Social Media to Build a Brand
Whether you have a new company or it's been around for a while, growing the brand is always on the list of priorities. There is always...
12 views
Barb Ferrigno
Jul 11, 20222 min read
It scared me to leave behind everything I knew
When I was going into 5th grade, I switched schools because my mom took me and my 2 brothers to live closer to her parents for a year. I...
3 views
Barb Ferrigno
Jul 5, 20222 min read
I Was An Imposter….
I know that you've heard this phrase a million times… People want to do business with people! When I first began being on Social Media...
2 views
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