How's Your TT PFP?
If you spend any time on Social Media, you, of course, see dozens of Profile Pictures. And in a nano-second, you may decide if they (the...
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Articles Library
Welcome to our Article Library. You'll find articles on a variety of topics including business, direct mail,
email, lead generation, marketing, social media, and more. Come back often as we are adding content on
daily basis.
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Barb Ferrigno
Oct 27, 20222 min read
What's Your Brand, Baby!?!
Best Practices With Your Logo Your company/business/brand LOGO acts as your company’s ‘face’ & allows people to connect with it and...
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Barb Ferrigno
Oct 27, 20222 min read
Ugh! The Headshot
Best Practices with Your Head Shot I wanted to share w/ you the Best Practices w/ Your Head Shot Your headshot is the major part of your...
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Barb Ferrigno
Oct 24, 20222 min read
Create a Profitable Selling Stage with your Visual Brand!
There are just 4 Items for you in this email, and will take less than 2 minutes to read through the whole thing! And please SHARE this...
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Barb Ferrigno
Oct 24, 20223 min read
How Social Media has Changed Marketing Forever
Ever since they first started picking up some mainstream steam, it was pretty clear that social media sites will cast a very long shadow...
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Barb Ferrigno
Oct 17, 20224 min read
How to Advertise on Social Media—A Marketer’s Quick-Start GuideSocial Media MarketingShareShareS
By: Scott Minor In the not-too-distant past, businesses relied heavily on network television and terrestrial radio to connect with buyers...
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Barb Ferrigno
Oct 13, 20222 min read
Do You Have a Handle On It!?!
What is a Social Media Handle? OK - this may seem ‘basic’, however, I wanted to give some simple info on this easy topic b/c a few people...
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Barb Ferrigno
Oct 9, 20222 min read
I Wish I Knew These 3 Things Earlier
There are 2 Types of Accounts, more or less, on TikTok: Personal & Business I'm going to come right out and say it if you are interested...
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Barb Ferrigno
Oct 9, 20222 min read
What is a TikTok CREATOR Accnt?
If you haven’t heard it already: TikTok is here to stay. And whether you’re a business, content creator, or individual user, it’s...
2 views0 comments
Barb Ferrigno
Oct 9, 20222 min read
Clickable Link in Bio on TT?
3 Ways to Get to Your First 1,000 Followers SOOOOOOO - You Need to get to 1,000 followers to have a CLICKABLE LINK on YOUR BUSINESS...
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Barb Ferrigno
Sep 28, 20222 min read
HATE STORIES
VIDEO -> SEO -> Storytelling Here's a Quick Tip for today: If you really want to connect with your audience, show up authentically & tell...
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Barb Ferrigno
Sep 27, 20222 min read
Longer is Better
VIDEO -> SEO -> RePurpose Long-Form Video So, you've decided to start CREATING LONG FORM VIDEO CONTENT FOR YOUR BUSINESS … Wonderful!...
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Barb Ferrigno
Sep 27, 20222 min read
Increase Your Chances of Ranking Higher
VIDEO -> SEO -> Time Stamp Over the past few weeks, I have been asked several times about increasing SEO for videos - so that Google can...
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Barb Ferrigno
Sep 21, 20223 min read
When I worked at Meta, Inc (Facebook, Inc)
When I worked at Meta, Inc (aka, Facebook, Inc), as an Advertising Account Manager, I had SO MANY Great Clients. Some clients that I...
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Barb Ferrigno
Sep 19, 20222 min read
Short OR Long??
VIDEO -> SEO -> Short-Form_Long-Form Vid So, we finally convinced you to use video content for your business, huh? (winky face) Now that...
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Barb Ferrigno
Sep 8, 20222 min read
USE Your Customers
UGC (User Generated Content) Use YOUR resources. Use YOUR story. And Use YOUR customers to create human connection and original content....
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Barb Ferrigno
Sep 8, 20222 min read
FORMULA for MORE Vid Engagement - NOW!
VIDEO -> SEO Ok, let's get started w/ some VIDEO + SEO (Search Engine Optimization) Tips…Making your business easy to find in Google...
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Barb Ferrigno
Aug 12, 20224 min read
Essential Social Media Manager Skills You Should Have
Social media managers have a lot of responsibilities. They need to be able to create and curate content, manage social media accounts,...
46 views
Barb Ferrigno
Aug 10, 20222 min read
"Louie IS a TikTok expert!" Carol R.
by Louie Bischoff CAPTIONS ARE IMPORTANT: As a quick reminder, captions (aka, subtitles) transcribe the words spoken in your video &...
5 views
Barb Ferrigno
Aug 2, 20222 min read
Hash-what?
So, here's… Tip #2: Leverage Trending Hashtags (#) TikTok’s algorithm prioritizes content based on popularity and the number of views,...
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