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Articles Library
Welcome to our Article Library. You'll find articles on a variety of topics including business, direct mail,
email, lead generation, marketing, social media, and more. Come back often as we are adding content on
daily basis.
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Barb Ferrigno
Jan 20, 20202 min read
5 Apps Every Company Should Use To Manage Their Social Media
by John Brandon The apps you use to run a business can make all of the difference. With social media management, a poor scheduling tool...
7 views
Barb Ferrigno
Jan 20, 20204 min read
Why Your Interview Preparation Must Include Social Media Research
by Kourtney Whitehead Preparing for an interview feels a lot like dating. In each case, two people that don’t know each other well plan...
2 views
Barb Ferrigno
Jan 20, 20204 min read
The Three-Step Social Media Marketing Machine
by Mike Koenigs The other day, a friend reached out to me and asked this simple question: “What are the major mistakes you see...
3 views
Barb Ferrigno
Jan 14, 20205 min read
How to Improve Your Social Media Channels
by Lexie Lu Marketo Having a social media presence is vital in today’s online marketing atmosphere. You’ll attract new customers, learn...
10 views
Barb Ferrigno
Jan 5, 20202 min read
What Are The Best Ways To Use Social Media To Build A Brand?
by Quora Consumer Tech What are the best ways to use social media to further your personal brand? originally appeared on Quora: the place...
4 views
Barb Ferrigno
Jan 5, 20204 min read
Six Essential Pillars To Establishing A Social Media Strategy
Ryan Sprance Forbes Councils Member Navigating the ever-changing social media landscape can be daunting. Daily, we hear about countless...
12 views
Barb Ferrigno
Jan 5, 20204 min read
Where Brands Go Wrong In Social Media Advertising
Charles Taylor, CMO Network I am a Professor looking for deep insights into marketing While digital advertising is still relatively young...
3 views
Barb Ferrigno
Jan 5, 20204 min read
B2B Digital Marketing: Why Social Media Is Only The Half Of It
Hannah Patel UK Director of Red Lorry Yellow Lorry Communications. Hannah oversees campaign strategy & growth for the lorries in the UK....
4 views
Barb Ferrigno
Jan 5, 20204 min read
Is Instagram The Social Media Service For Business In 2020?
With more than one billion monthly active users, Instagram ranks third after Facebook (with just over two billion active users) and...
83 views
Barb Ferrigno
Sep 20, 20192 min read
Making Social Media Work for Your Small Business
There’s no denying that social media is one of the most powerful marketing tools in the world, allowing the business owner to potentially...
12 views
Barb Ferrigno
Jul 25, 20194 min read
How Social Media Helps Define Brands as a Marketing Platform, Make the Most of It!!
Sumit Mittal Founder & CEO - VentAllOut.com Did you know that 90per cent of all marketers say social media marketing has increased their...
11 views
Barb Ferrigno
Jul 24, 20193 min read
3 Tips to Successfully Integrate Your Paid and Organic Social Media
By: Bradley Yeater When it comes to high growth areas, social media marketing fits the definition in terms of both the percentage of your...
6 views
Barb Ferrigno
Jul 23, 20194 min read
Are Social Media Searches Overtaking Search Engines?
There is a big debate as to whether social media or search engines are dominating website referral traffic. The issues with the internet...
18 views
Barb Ferrigno
Jul 22, 20194 min read
11 Strategies for Getting Social Media Fans Onto Your Email Lists
By Dakota Shane Co-founder, Copy Buffs @DakotaShane_Nun Building up your email list is one of the most stable ways to construct a...
5 views
Barb Ferrigno
Jul 22, 20193 min read
How to Create a Social Media Content Calendar
By Dakota Shane Co-founder, Copy Buffs @DakotaShane_Nun A social media content calendar is an organized, surefire way to create a...
3 views
Barb Ferrigno
Jul 22, 20193 min read
Do These 3 Things to Increase Your Social Media Following
By Candice Galek Founder and CEO, Bikini Luxe @bikinigeek There are a lot of business leaders offering advice to entrepreneurs, and...
1 view
Barb Ferrigno
Jul 22, 20193 min read
Want to Be Memorable on Social Media? You Need to Create a Brand Kit--Here's Why
By Dakota Shane Co-founder, Copy Buffs @DakotaShane_Nun Remember the "good old days" when simply being present on social media was enough...
1 view
Barb Ferrigno
Jul 22, 20193 min read
7 Effective Social Media Strategies for Business-to-Business Brands (That Aren't LinkedIn)
By Dakota Shane Co-founder, Copy Buffs @DakotaShane_Nun When it comes to social media marketing, much of the content available online is...
2 views
Barb Ferrigno
Jul 22, 20193 min read
To Grow on Social Media, Stop Worrying About Which Platform You're Growing On
By Dakota Shane Co-founder, Copy Buffs @DakotaShane_Nun As an entrepreneur, building up an audience on social media has a handful of...
9 views
Barb Ferrigno
Jul 22, 20193 min read
6 Clever Ways to Grow Your Email Newsletter Using Social Media
By Dakota ShaneCo-founder, Copy Buffs@DakotaShane_Nun Having an engaged email list is undoubtedly one of the most useful assets you can...
3 views
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