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Articles Library
Welcome to our Article Library. You'll find articles on a variety of topics including business, direct mail,
email, lead generation, marketing, social media, and more. Come back often as we are adding content on
daily basis.
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Barb Ferrigno
Apr 26, 20203 min read
6 Clever Ways to Grow Your Email Newsletter Using Social Media
By Dakota Shane Co-founder, Copy Buffs @DakotaShane_Nun Having an engaged email list is undoubtedly one of the most useful assets you can...
2 views
Barb Ferrigno
Apr 26, 20203 min read
You Won't Get Anywhere by Just Posting on Social Media
By Christina Nicholson Owner, Media Maven @ChristinaAllDay Why do so many business owners think that if they post something on social...
8 views
Barb Ferrigno
Apr 26, 20203 min read
How to Make Your Website and Social-Media Presence Bulletproof Against Algorithm Changes
By Dakota Shane Co-founder, Copy Buffs @DakotaShane_Nun It happens almost every year without fail: organic reach on social-media posts...
2 views
Barb Ferrigno
Apr 26, 20203 min read
Social Media Engagement to Boost Branding
By Tanya Hall CEO, Greenleaf Book Group @tanyahall When using social media to market a business, product, or service, it is essential to...
6 views
Barb Ferrigno
Apr 26, 20203 min read
How to Increase Your Brand Credibility by Boosting Your Social Media Presence
By Evan Varsamis Founder/CEO at Gadget Flow When social media first came onto the scene in 1997, it was all about allowing users to stay...
4 views
Barb Ferrigno
Apr 26, 20203 min read
How to Create Engaging Social Media Content in the Blink of an Eye
By Amy Balliett Co-founder and CEO, Killer Visual Strategies @AmyBalliett Social media often moves -- quite literally -- at the speed of...
3 views
Barb Ferrigno
Apr 26, 20203 min read
6 Tools You Need to Boost Sales on Social Media
by Emily Heaslip Social media channels are great for building brand recognition, improving your reputation, and increasing awareness of...
7 views
Barb Ferrigno
Apr 21, 20203 min read
5 Social Media Tips to Help You Drive Sales
Jonathan Long Founder, Uber Brands The evolution of social media and technology has completely reshaped marketing. Today, data is...
5 views
Barb Ferrigno
Apr 17, 20205 min read
Top 5 Not-So-Obvious Social Media Marketing Mistakes You Must Avoid
Ashley Hannawacker Online Branding and Marketing Strategist Before you even read this, make sure you aren’t making either of the classic,...
3 views
Barb Ferrigno
Mar 16, 20203 min read
How to Create Engaging Social Media Content in the Blink of an Eye
By Amy Balliett Co-founder and CEO, Killer Visual Strategies Social media often moves -- quite literally -- at the speed of light. That's...
7 views
Barb Ferrigno
Mar 16, 20203 min read
How to Build a Social Media Following Using These 2 Writing Tips
By Robbie Abed Author, writer, and founder of Firemeibegyou.com If you're trying to build a following, doing it online is an absolute...
5 views
Barb Ferrigno
Mar 12, 20204 min read
How Social Media Helps Define Brands as a Marketing Platform, Make the Most of It!!
Sumit Mittal Founder & CEO - VentAllOut.com Did you know that 90per cent of all marketers say social media marketing has increased their...
9 views
Barb Ferrigno
Feb 18, 20203 min read
3 Ways to Get Free Publicity and Media Mentions for Your Business
by Deborah Geiger CEO of Geiger Communications Inc Regardless of your title, industry or territory, most of us could use more positive...
17 views
Barb Ferrigno
Feb 5, 20202 min read
3 Tips For Using Social Media To Promote An Event
If you’re holding some type of event, be it for your business or for personal reasons, one of the best ways you can promote your event is...
11 views
Barb Ferrigno
Jan 27, 20203 min read
Treat Your Social Media Like the Storefront You Want Customers to See
Kofi Frimpong Entrepreneur Running a startup in the social media space has led to numerous conversations with founders, professionals and...
6 views
Barb Ferrigno
Jan 27, 20203 min read
How Much Should You Spend on Social Media Marketing?
Adam Bornstein Founder of Pen Name Consulting Q: When it comes to customer acquisition, how important is paid social media compared with...
10 views
Barb Ferrigno
Jan 27, 20205 min read
Top 5 Not-So-Obvious Social Media Marketing Mistakes You Must Avoid
Ashley Hannawacker Online Branding and Marketing Strategist Before you even read this, make sure you aren’t making either of the classic,...
6 views
Barb Ferrigno
Jan 27, 20204 min read
4 Social Media Strategies That Can Help Bring in 23 Percent More Profits
Linda Orr Associate Professor of Marketing at the University of Akron 40 percent of the world’s population and 69 percent of Americans...
4 views
Barb Ferrigno
Jan 20, 20204 min read
Where Brands Go Wrong In Social Media Advertising
by Charles Taylor, CMO Network While digital advertising is still relatively young compared to traditional ad media, the medium is...
7 views
Barb Ferrigno
Jan 20, 20203 min read
Four Ways To Brand Your Company On Social Media
by Klyn Elsbury www.missklyn.com Social media is a fantastic tool to enhance your company’s online presence. According to Statista, there...
4 views
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