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Articles Library
Welcome to our Article Library. You'll find articles on a variety of topics including business, direct mail,
email, lead generation, marketing, social media, and more. Come back often as we are adding content on
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Creative Marketing Ideas for Open Houses
Freepik Open houses are an essential part of the marketing strategy for every real estate agent. It is an event that will make or break...
Barb Ferrigno
Jul 11, 20243 min read
5 views
0 comments
Marketing Luxury Properties: Strategies and Challenges
FreePik When it comes to marketing luxury properties, a particular challenge arises, and marketers are looking to find new ways to...
Barb Ferrigno
Jul 11, 20244 min read
74 views
2 comments
Mastering Selling the Farm: Marketing Strategies
What are some effective marketing strategies for selling a farm? In today's competitive market, selling farms in Mississippi requires...
Barb Ferrigno
Jun 22, 20244 min read
25 views
0 comments
Master Self Storage Marketing Ideas: Comprehensive Guide
How can social media be utilized for self-storage marketing? Social media can be utilized for self-storage marketing by creating engaging...
Barb Ferrigno
Jun 22, 202411 min read
10 views
1 comment
Marketing Automation Tools for Law Firms: Simplifying Outreach
Image Source Marketing automation is revolutionary for law firms aiming to reach out more effectively without the extra legwork. It’s all...
Barb Ferrigno
Jun 14, 20245 min read
43 views
0 comments
Navigating the Future: Advanced Market Research Strategies for Modern Businesses
Image: Freepik Effective market research is the foundation of any thriving business strategy. By expanding and innovating your market...
Barb Ferrigno
Jun 5, 20243 min read
11 views
0 comments
Unveiling the Reality of Addiction in the Marketing Sector
How prevalent is addiction in the marketing industry? Addiction in the marketing industry is more common than we may realize. The...
Barb Ferrigno
Jun 1, 20249 min read
18 views
1 comment
The White Label Renaissance: Adapting to New Marketing Realities
Given that we are constantly operating on the wave of the latest, most innovative business circumstances in the digital world today, many...
Barb Ferrigno
May 14, 20244 min read
34 views
0 comments
How Data Shapes Effective Marketing Campaigns
In the contemporary landscape of marketing, the paramount influence of data cannot be overstated. Every interaction, click, and purchase...
Barb Ferrigno
May 2, 20243 min read
12 views
1 comment
Know your Target Audience: 5 Ways to Understand Your Customers’ Behaviour
Unsplash The first step towards your business growth is understanding your audience. You have to know why your customers choose your...
Barb Ferrigno
Apr 30, 20244 min read
1 view
0 comments
Restoring The Retailer- Consumer Balance
In today's fast-paced consumer landscape, the dynamics between retailers and consumers have undergone profound shifts, driven by...
Barb Ferrigno
Apr 9, 20241 min read
16 views
0 comments
Sustainable Product Development 101
In today's rapidly evolving world, the demand for sustainable products is at an all-time high. As consumers become increasingly conscious...
Barb Ferrigno
Apr 9, 20241 min read
14 views
0 comments
Media Monitoring 101: Negative Publicity
In today's digital age, maintaining a positive public image is paramount for businesses and organizations. However, navigating the...
Barb Ferrigno
Apr 9, 20241 min read
21 views
0 comments
Enveloping Success: Top Marketing Tips For Maximizing Print And Paper Impact
In today’s digital age, it’s easy to overlook the enduring power of printed marketing materials. These tangible assets can wield...
Barb Ferrigno
Apr 8, 20243 min read
22 views
0 comments
Mastering The Art Of Impulse Buying: Strategies For Boosting Sales
In the bustling world of retail, every square inch of your store presents an opportunity to drive sales. While strategic merchandising...
Barb Ferrigno
Apr 5, 20243 min read
30 views
0 comments
What is Share of Voice?
Share of voice (SOV) is a marketing metric that measures the amount of media exposure a brand gets compared to its competitors. It...
Barb Ferrigno
Apr 4, 20244 min read
27 views
0 comments
5 Traits of the Best Marketing Leaders
Visionary Thinking The hallmark of exceptional marketing leaders lies in their visionary thinking. These leaders possess a remarkable...
Barb Ferrigno
Apr 1, 20244 min read
18 views
1 comment
10 Ultimate Tips before you hire a Marketing Team
Pexels Hiring a marketing team is a crucial step for any business aiming to enhance its presence in the competitive digital landscape. A...
Barb Ferrigno
Mar 8, 20243 min read
23 views
0 comments
Remarketing — what it is, how it works, and more
by The Adobe Experience Cloud Team Your company’s marketing team works hard to bring visitors to your website. More often than not,...
Barb Ferrigno
Mar 7, 20248 min read
8 views
0 comments
5 Ways to Improve the Performance of SMS Marketing Efforts
Pexels With the ever-changing digital world of today, SMS marketing has become a potent tool for organizations looking to connect with...
Barb Ferrigno
Feb 23, 20243 min read
15 views
0 comments
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