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Articles Library
Welcome to our Article Library. You'll find articles on a variety of topics including business, direct mail,
email, lead generation, marketing, social media, and more. Come back often as we are adding content on
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Event Technologist: How to Become an Event Tech Expert
by John Hunter Event tech is growing, and it's here to stay. However, only 38% of respondents to a recent EventMB survey consider...
Barb Ferrigno
Sep 26, 20237 min read
9 views
0 comments
Effective Crowd Management Tips for Safe and Successful Events
by John Hunter Planning an awesome in-person event with hundreds or thousands of attendees? As exciting as that is for your event...
Barb Ferrigno
Sep 26, 20236 min read
4 views
0 comments
Event Planning for the Future: 6 Things to Consider
by John Hunter Unexpected. Unprecedented. For meeting and event planners, 2020 has been unlike any other year. While you plan every day...
Barb Ferrigno
Sep 26, 20236 min read
0 views
0 comments
Digital Events 2023: Tips For Hosting Successful Digital Events
by John Hunter It’s a scenario we are all too familiar with. You log on to your computer to start your day, excited by the prospect of an...
Barb Ferrigno
Sep 24, 20237 min read
4 views
0 comments
Virtual Meeting Icebreakers for Remote Meetings
by Madison Howard Working from home, working remotely, or working in different offices can leave employees feeling out of touch with one...
Barb Ferrigno
Sep 23, 20236 min read
1 view
0 comments
Virtual Event Planning Checklist
By Madison Howard Virtual events are becoming the go-to event type in our current situation. Based on the success of virtual events, they...
Barb Ferrigno
Sep 23, 20235 min read
0 views
0 comments
Virtual Social Events That Power Connection
By Madison Howard The “new normal” is anything but normal these days, especially in terms of the way we socialize. Whether it’s having to...
Barb Ferrigno
Sep 23, 20235 min read
0 views
0 comments
What is a Webinar: The Ultimate Guide
By Madison Howard Webinars are virtual events that are hosted online. They can be hosted by a single person or presented by a panel of...
Barb Ferrigno
Sep 22, 202317 min read
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0 comments
Virtual Networking Event Basics
By Madison Howard A virtual networking event is all about bringing people together. Unlike another type of virtual event, it is purely...
Barb Ferrigno
Sep 22, 20237 min read
7 views
0 comments
Helpful Venue Sourcing Tools for the Return of In-person and Hybrid
By Madison Howard Technology has made our lives easier in more ways than we can count. That ease extends to venue sourcing. Once a manual...
Barb Ferrigno
Sep 22, 20235 min read
8 views
0 comments
There's Tech for That: Event Invites
By Madison Howard To print or not to print? While printed invitations are beautiful, they're also costly, easy to lose, and hard to...
Barb Ferrigno
Sep 22, 20233 min read
1 view
0 comments
How Hotels Can Stay Prepared for Business
Times may be tough, but they've brought us all together in unexpected ways. As we forge ahead, let’s be mindful of the good deeds and...
Barb Ferrigno
Sep 22, 20239 min read
1 view
0 comments
AI Tools for Event Planners: Tips from Meeting Tomorrow's Joey Rodriguez
There has been a lot of buzz around AI in the event industry lately. But as an event planner, the hype around AI can be overwhelming, and...
Barb Ferrigno
Sep 22, 20239 min read
2 views
0 comments
The Benefits of Attending Web3 Events:7 Reasons to Attend
The digital world is buzzing with talk of Web3, the next evolution of the internet. But what's all the fuss about? Well, attending Web3...
Barb Ferrigno
Sep 15, 20233 min read
38 views
0 comments
5 Types of Corporate Events to Engage Employees
image source Employee engagement is essential for promoting productivity, loyalty, and general job happiness in the corporate...
Barb Ferrigno
Jun 9, 20233 min read
53 views
0 comments
Paying for Venues and Vendors: Using Your Credit Card for Event Expenses
Image Source In the past, most event-related purchases were made with cash or check. But more and more event planners are using credit...
Barb Ferrigno
Mar 31, 20235 min read
247 views
1 comment
8 Event Marketing Trends to Watch Out for in 2023
By Saumya Chaudhary From the very first week of the global pandemic, event marketers and planners knew a big shift was coming. The world...
Barb Ferrigno
Feb 25, 20236 min read
6 views
10 Reasons Marketers Are Loving Virtual Events and 6 Solutions They Use
By: Adobe Partners Remember when “events” was synonymous with “in-person events”? Us too. Marketing has changed a great deal in a short...
Barb Ferrigno
Oct 13, 20225 min read
2 views
0 comments
Hotel Marketing Strategy: 12 Essentials to Succeed
by Kim Campbell After a few slow and confusing years, hoteliers worldwide are seeing occupancy rates on the rise. The American Hotel &...
Barb Ferrigno
Oct 13, 20227 min read
2 views
0 comments
How to Improve Your Ski Resort Marketing in 10 Steps
by Kim Campbell Travel to winter tourism destinations, such as ski and snowboard resorts, accounts for a large sector of the hospitality...
Barb Ferrigno
Oct 13, 20227 min read
34 views
0 comments
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